Run
Keep the business running: incidents, monitoring, catalog, content, daily operations
Run & Grow · Own store
We run the present. We build the growth.
Your eCommerce doesn’t need support: it needs continuous capacity with a business goal. Run & Grow organizes monthly work in 4 layers and reports which part grew the store.
The problem
A bucket of hours turns your best team into a cost.
- Urgent eats important: incidents consume the month and improvements get pushed back.
- The report says "we used 118 of 120 hours", not "these 40 hours lifted conversion".
- When it’s called support, the budget lands with the team that has every incentive to cut it.
The 4 layers
Optimize
Improve what exists: speed, search, A/B tests, listings, checkout
Evolve
Build new capabilities: features, integrations, apps
Grow
Open new revenue: new channels, marketplaces, markets, repeat purchase, retail media
Illustrative mix for a mature store: 30% Run · 25% Optimize · 30% Evolve · 15% Grow. We set and review the mix with you every month.
How it works
- 01
Monthly capacity
A pod sized at 80, 120 or 160 hours a month, depending on the store and its pace of evolution.
- 02
Classified from day one
Every task is born with its layer assigned.
- 03
Value-driven backlog
Anything that isn’t Run is prioritized by expected business impact.
- 04
AI agents
They read your store data every day and propose tasks to the backlog.
- 05
Value report
Every month: hours by layer, what was delivered and how channel metrics moved.
For CFOs and procurement
We separate the cost of operating from the investment to grow.
Run goes to the technology or operations budget and gets optimized. Optimize, Evolve and Grow go to the digital or marketing budget and are measured by return. The conversation stops being about the hourly rate.
Platforms
- VTEX (certified partner) · Adobe Commerce (certified partner) · Shopify · Salesforce Commerce Cloud
FAQ
How is this different from a bucket of hours?
A bucket measures time used. Run & Grow classifies every task, sets a target mix and reports which part drove results.
What about small tasks?
Minor tasks run without prior approval and are reconciled in the report, so day-to-day work never stalls.
Can I start if I have another provider today?
Yes. We start with a store diagnostic and a transition plan.